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BIANCHI PRECAST GROUP:

CUSTOMIZED SOLUTIONS

FOR PRECAST

 

As media partner, we coordinated every crucial aspect of the inauguration event for the new Bianchi Precast facility: from artistic direction to live broadcast and graphic operations, as well as managing communication before, during, and after the event.

Category

Events

Sector

Precast

The client

Bianchi Precast Group

Planning & Coordination:

Complete management of the event’s technical setup, coordinating and supervising audio, lighting, and video services. Ensuring an optimal setup for stage performance, guaranteeing an immersive experience for the audience and guests.

 

Content

Design and creation of all the content needed for the event, including defining the agenda, creating video contributions, animated graphics, presentation keynotes, and visual materials to support live interventions.

 

Live Direction

Live direction and management of the event, dynamically handling the talks and various entertainment moments. Coordinating guest interventions, optimizing stage time, and overseeing the broadcast to ensure smoothness and engagement.

Visual Identity

Development of the event’s visual concept and the creation of the coordinated graphic identity. Creation of distinctive elements like the logo, web layouts, graphics for the LED wall, exhibition panels, banners, and promotional materials, ensuring a strong and coherent visual identity.

 

Communication Strategy

Strategic management of pre- and post-event communication. Creation and distribution of digital and printed invitations, management of informational newsletters, coordination of the press office and media relations with national and local outlets to maximize event visibility.

 

Live Direction

Artistic and operational supervision of live direction, ensuring the smooth running of talks and entertainment performances. Managing the schedule and interactions with guests and speakers for effective event conduction.

Content Production

& LIVE COMMUNICATION

 

For the inauguration, a content production strategy was developed to enhance the launch of social media channels and promote the event. High-impact multimedia materials were created, including a progress video documenting the stages of construction of the production facility, photographic and video content in real-time for live event coverage, ensuring immediate distribution and effective communication across multiple platforms.

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