Mag Case overview

 

On the occasion of the launch of the new magnetic product line, as part of the multi-year Full-Service management, we created the Overview video of the MagCase product range.

 

 

THE BRAND

 

 

With over 20,000 references and significant investments in improving warehouse logistics, Lampa S.p.a. is one of the national and international reference points in the accessories sector.

 

The wide range and variety of merchandise sectors covered led to the need of creating specific brands with specific target audiences.

 

Among these stands out Optiline, a range of mounts and cases for attaching smartphones and other devices to the handlebars (and more) of one’s motorcycle, bike, or car.

 

 

THE GOAL

 

 

To communicate the opening of the Optiline brand to the car accessories market, showing compatibility with the old Duolock system, along with the versatility of the new range of magnetic products in various situations and areas of use.

Category

Web Commercial – video overview

Sector

Mobile Accessories

The client

Lampa Spa

Credits

Agency: Mayonese

 

Dir. – Sebastian Corradi
Dop – Mikael Masoero
Camera Op. – Jacopo Niccoli
Editing/Sound Design – Luca “German” Toffoli
Compositing – Luca Martinelli
Color – Jacopo Niccoli
Account Manager – Francesca Chiari
Content Supervisor – Gabriele Gabbi

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